Gᵜet the Lowdown on the Samsung S21 Ultra Price in 2025
Hey mate! If you’ve been scrolling through the endless sea of smartphones, you’ve probably bumped into the Samsung Galaxy S21 Ultra more than once. It’s that sleek, camera‑packed beast that still turns heads even though it launched back in 2021. So, what’s the price tag looking like now? Grab a cuppa, kick back, and let’s have a chinwag about why the Samsung S21 Ultra price still matters, how it stacks up against the competition, and where you can snag a sweet deal without breaking the bank.
Quick Snapshot: Samsung S21 Ultra Specs That Keep It Relevant
Before we dive into the numbers, let’s remind ourselves why the S21 Ultra still feels fresh:
- Display: 6.8‑inch Dynamic AMOLED 2X, 120Hz refresh, QHD+ resolution – crystal clear for streaming footy or scrolling Instagram.
- Camera: Quad‑lens setup (108MP main, 12MP ultra‑wide, 10MP periscope telephoto, 10MP telephoto) with 100x Space Zoom.
- Performance: Snapdragon 888 (or Exynos 2100 in some regions) paired with 12GB/16GB RAM – smooth as a surfboard on a calm day.
- Battery: 5,000mAh with 25W fast charging, wireless charging, and reverse wireless charging.
- Software: One UI 4.0 on Android 12, now upgraded to Android 13 with regular security patches.
All that power means the S21 Ultra still competes fiercely against newer flagships, which is why its price remains a hot topic.
How the Price Has Evolved Since Launch
When the S21 Ultra first hit the shelves in early 2021, the Australian launch price was around AUD$1,799 for the 128GB model. Over the past four years, the price trajectory has looked something like this:
- 2021 (Launch): AUD$1,799 – premium price for a premium flag‑ship.
- 2022 (One year later): AUD$1,599 – a modest drop as newer models (S22) entered the market.
- 2023 (Mid‑cycle): AUD$1,399 – retailers started clearing stock, and refurbished units entered the game.
- 2024 (Post‑S23 era): AUD$1,199 – significant discount for the budget‑conscious, especially on the 256GB variant.
- 2025 (Today): AUD$1,099 (new) to AUD$899 (refurbished) – the sweet spot for anyone wanting flagship specs without paying for the newest nameplate.
Those figures are averages; actual prices can vary depending on the retailer, colour, storage option, and whether you snag a promotional bundle.
Current Samsung S21 Ultra Price in Australia (April 2025)
Here’s a quick glance at the most common price points you’ll see across major Australian retailers:
- 128GB – New: AUD$1,099 – often bundled with a free case or screen protector.
- 256GB – New: AUD$1,199 – the sweet spot for power users who need extra storage for 4K video.
- 512GB – New: AUD$1,399 – premium price, but you get massive storage for all those photos.
- Refurbished (any storage): AUD$899‑$1,099 – certified refurbished devices come with a limited warranty and are a solid way to save.
Keep an eye out for flash sales on The Australian Store or the Best Australian Store – they love tossing in extra goodies like wireless earbuds or a year of Samsung Care+
Why the Price Still Matters in 2025
Even though the S21 Ultra isn’t the newest kid on the block, its price point matters for three big reasons:
- Value for Money: You’re getting flagship‑grade hardware at a mid‑range price. That’s a win for anyone who wants top‑tier performance without the premium price tag of the S23 or S24 series.
- Resale Potential: Samsung flagships hold their value well. A well‑kept S21 Ultra can still fetch a decent resale price, especially if you upgrade to a newer model later.
- Future‑Proofing: With Android 13 and a powerful chipset, the S21 Ultra will receive software updates for a few more years, meaning you won’t be left behind.
All of these factors make the current Samsung S21 Ultra price a compelling proposition for Aussies who love tech but also love a good bargain.
Feature Deep‑Dive: Is the S21 Ultra Still Worth It?
Display – A Visual Feast
The 6.8‑inch QHD+ panel is still one of the sharpest screens you can find on a phone. With a 120Hz refresh rate, scrolling feels buttery smooth – perfect for gaming, binge‑watching Netflix, or scrolling through TikTok while you’re on the train.
Camera – Shoot Like a Pro
Let’s talk about that 108MP sensor. It’s not just a marketing gimmick; the extra megapixels give you more flexibility when cropping or editing. The 100x Space Zoom is a fun novelty, but the real star is the 12MP ultra‑wide lens that captures stunning landscape shots – ideal for those weekend road trips to the outback.
Battery – All‑Day Power
5,000mAh means you can easily get through a full day of heavy use (gaming, video calls, GPS navigation) without hunting for a charger. And with 25W fast charging, you’ll be back to 80% in about 30 minutes – great when you’re late for a footy match.
Performance – Smooth as a Koala on a Tree
The Snapdragon 888 (or Exynos 2100) still holds its own against newer chips for most everyday tasks. Multitasking, gaming, and AR apps run without a hiccup. If you’re a power user who loves heavy editing or streaming, the 12GB/16GB RAM options keep things snappy.
How the Samsung S21 Ultra Stacks Up Against Competitors
Here’s a quick comparison with the most relevant rivals you might be eyeing in 2025:
| Device | Price (AUD) | Key Strength | Weakness |
|---|---|---|---|
| Samsung S21 Ultra | AUD$1,099‑$1,399 | Premium camera, large display, solid battery | Older chipset, no 5G mmWave in some regions |
| Samsung S23 Ultra | AUD$1,499‑$1,799 | Latest chipset, improved camera software | Higher price |
| Apple iPhone 15 Pro Max | AUD$1,699‑$2,099 | Ecosystem integration, ProMotion display | Very pricey, no expandable storage |
| Google Pixel 8 Pro | AUD$1,199‑$1,399 | Pure Android experience, excellent computational photography | Smaller battery, less RAM |
When you weigh the specs against the price, the S21 Ultra still offers a compelling bang‑for‑buck ratio, especially if you can catch a good promotion.
Where to Buy the Samsung S21 Ultra in Australia
There are a handful of reliable places to cop the S21 Ultra, each with its own perks:
- Official Samsung Store: Direct warranty, occasional trade‑in offers, and the confidence of buying straight from the source.
- Major Retailers (JB Hi‑Fi, Harvey Norman, The Good Guys): Frequent bundle deals – think wireless earbuds or a protective case thrown in for free.
- Online Marketplaces (Kogan, Catch.com.au): Competitive pricing, but double‑check seller ratings and warranty terms.
- Refurbished Specialists (Mobile2Go, Reboot Mobile): Certified refurbished units with a limited warranty, often at a fraction of the new price.
For the best Aussie‑centric experience, we recommend checking out The Australian Store. They frequently run flash sales and throw in freebies that make the deal even sweeter.
Tips to Snag the Best Deal on the Samsung S21 Ultra
- Watch for Seasonal Sales: Black Friday, Cyber Monday, and Boxing Day are prime times for deep discounts.
- Bundle It Up: Look for offers that include accessories (cases, screen protectors, earbuds). The total value often exceeds the price difference.
- Consider Refurbished: Certified refurbished phones come with a warranty and are thoroughly tested. You can save up to AUD$300.
- Use Trade‑In Programs: Samsung and many retailers let you trade in an old device for a credit toward the S21 Ultra.
- Sign Up for Newsletters: Retailers often send exclusive coupon codes to subscribers.
- Check Price Comparison Sites: Websites like Strategies Beer aggregate deals across multiple stores, helping you spot the lowest price instantly.
Pro tip: Combine a trade‑in credit with a seasonal discount and you could be looking at under AUD$900 for a brand‑new S21 Ultra – a steal for a phone that still feels premium.
Frequently Asked Questions (FAQs)
1. Is the Samsung S21 Ultra still receiving software updates?
Yes. Samsung has pledged three years of major Android updates and four years of security patches for the S21 series. As of 2025, it’s on Android 13 with the latest One UI patches.
2. Can I use the S21 Ultra with 5G mmWave in Australia?
The Australian 5G rollout primarily uses Sub‑6GHz bands, which the S21 Ultra supports fully. Some carriers have limited mmWave coverage, but it’s not essential for most users.
3. How does the battery life compare to newer models?
The 5,000mAh battery still holds its own. In real‑world tests, you’ll get roughly 12‑14 hours of mixed usage, which is comparable to newer flagships that often have slightly smaller batteries due to slimmer designs.
4. Is it worth buying a refurbished S21 Ultra?
Absolutely, if you’re comfortable with a device that’s been inspected and comes with a warranty. Refurbished units can save you up to AUD$300 and are environmentally friendly.
5. Will the S21 Ultra’s camera still hold up for professional‑grade photos?
While newer models have improved software processing, the 108MP sensor and versatile lens array still produce excellent results. For most content creators, the S21 Ultra remains a solid secondary camera.
Final Thoughts: Should You Grab the Samsung S21 Ultra Now?
Bottom line: If you’re after a phone that delivers flagship performance, a top‑tier camera, and a massive display without paying the premium price of the newest models, the Samsung S21 Ultra is still a brilliant choice in 2025. Its price has settled into a sweet spot that offers genuine value, especially when you hunt down a good deal or consider a certified refurbished unit.
So, what’s the next step? Have a look at the current offers on The Australian Store or the Best Australian Store. Grab a cuppa, compare a few deals, and treat yourself to a phone that’ll keep you connected, entertained, and snapping stunning photos for years to come.
Happy shopping, mate! And don’t forget to swing by our store for more tech tips and unbeatable deals.