Introduction: The iPhone 13 in Today’s Market
Even three years after its debut, the iPhone 13 remains a hot topic in the world of smartphones. While newer models have hit the shelves, many consumers still wonder: what does the iPhone 13 cost today? In this deep‑dive we’ll explore the current price landscape, break down the factors that push the price up or down, and give you practical advice on how to get the best deal. Whether you’re a first‑time buyer, a seasoned Apple enthusiast, or someone looking to upgrade without breaking the bank, this guide will give you a crystal‑clear picture of the iPhone 13’s price in 2025.
Original Launch Price: Setting the Baseline
When Apple launched the iPhone 13 series in September 2021, the base model (iPhone 13 with 128GB storage) carried a retail price of AU$1,399 in Australia. The iPhone 13 mini started at AU$1,299, while the higher‑end iPhone 13 Pro and Pro Max began at AU$1,699 and AU$1,849 respectively. These figures were the starting point for our price journey, and they still influence the resale and refurbished markets today.
Current New‑Retail Prices (2025)
Apple no longer sells the iPhone 13 as a brand‑new device on its official website, but authorized retailers and carrier stores still stock fresh units. As of March 2025, the typical new‑retail prices you’ll encounter are:
- iPhone 13 (128GB): AU$1,199 – AU$1,299
- iPhone 13 (256GB): AU$1,399 – AU$1,499
- iPhone 13 (512GB): AU$1,699 – AU$1,799
- iPhone 13 mini (128GB): AU$1,099 – AU$1,199
The price range reflects differences in retailer markup, promotional bundles, and whether the phone is locked to a carrier or sold unlocked.
Regional Price Variations Across Australia
Even within a single country, prices can shift based on location. Major cities like Sydney and Melbourne often see slightly higher prices due to higher operating costs for retailers. Rural or regional outlets sometimes offer marginal discounts to attract customers. Here’s a quick snapshot:
- Sydney: AU$1,250 for the 128GB model (unlocked)
- Melbourne: AU$1,260 for the 128GB model (unlocked)
- Brisbane: AU$1,230 for the 128GB model (unlocked)
- Adelaide: AU$1,220 for the 128GB model (unlocked)
- Perth: AU$1,240 for the 128GB model (unlocked)
These figures are averages; specific deals can push the price up or down by up to AU$50.
Why the Price Has Not Dropped Drastically
One might expect a three‑year‑old flagship to be heavily discounted, yet the iPhone 13 holds its value better than many Android competitors. Several reasons explain this resilience:
- Strong Brand Equity: Apple’s ecosystem creates a lock‑in effect, making users willing to pay a premium for continuity.
- Software Support: Apple promises iOS updates for at least five years, meaning the iPhone 13 will receive new features until roughly 2026.
- Hardware Longevity: The A15 Bionic chip remains powerful for most tasks, keeping the device relevant.
- Resale Market: High demand for second‑hand iPhones keeps new‑stock prices buoyant.
Comparing the iPhone 13 to Its Siblings
To truly understand the price, you need a side‑by‑side comparison with the iPhone 12, iPhone 14, and iPhone 13 Pro. Below is a concise table that highlights key differences and price points (all figures in Australian dollars, 2025 market):
| Model | Launch Year | Current New Price (128GB) | Key Specs |
|---|---|---|---|
| iPhone 12 | 2020 | AU$999 | A14 Bionic, Dual‑camera, 5G |
| iPhone 13 | 2021 | AU$1,199 | A15 Bionic, Dual‑camera, 5G, Cinematic mode |
| iPhone 14 | 2022 | AU$1,399 | A15 Bionic, Dual‑camera, 5G, Emergency SOS via satellite |
| iPhone 13 Pro | 2021 | AU$1,599 | A15 Bionic, Triple‑camera, ProMotion 120Hz |
Notice how the iPhone 13’s price sits neatly between the older iPhone 12 and the newer iPhone 14, offering a sweet spot of performance and cost.
Storage Options and Their Impact on Price
Apple’s pricing model adds a fixed premium for each storage tier. The iPhone 13 follows the classic pattern:
- 128GB – base price
- 256GB – +AU$200
- 512GB – +AU$500
Choosing a higher storage variant can be justified if you plan to store a lot of media, use heavy apps, or simply want to future‑proof your device. However, many users find 128GB sufficient for everyday use, especially with the rise of cloud services like iCloud, Google Photos, and streaming platforms.
Carrier‑Locked vs. Unlocked Devices
Locked phones are sold at a slightly lower upfront cost because the carrier subsidises part of the price in exchange for a contract. An unlocked iPhone 13 typically costs AU$30‑AU$50 more than its locked counterpart. The trade‑off is flexibility: unlocked phones let you switch carriers, use local SIMs when traveling, and avoid early termination fees.
Refurbished and Certified Pre‑Owned iPhone 13s
If you’re comfortable buying a device that’s been previously owned, refurbished iPhone 13s present a compelling value proposition. Certified pre‑owned units from reputable retailers often come with a limited warranty and are inspected for functionality. Typical price ranges:
- 128GB refurbished: AU$950 – AU$1,050
- 256GB refurbished: AU$1,150 – AU$1,250
- 512GB refurbished: AU$1,450 – AU$1,550
These prices can be up to 20% lower than brand‑new units, making them attractive for budget‑conscious shoppers.
Trade‑In Programs: Offsetting the Cost
Apple and many Australian carriers run trade‑in schemes where you can hand over an older iPhone (or even a non‑Apple device) for credit toward a new purchase. A typical iPhone X trade‑in might fetch AU$300, effectively reducing the iPhone 13’s net cost to around AU$900 for the base model.
Seasonal Discounts and Promotional Bundles
Retailers frequently run promotions around major shopping events – Black Friday, Boxing Day, and the Australian “End of Financial Year” sales. Discounts of AU$100‑AU$150 on the iPhone 13 are not uncommon during these windows. Additionally, bundles that include accessories (cases, AppleCare+, earbuds) can provide extra value, even if the headline price appears higher.
How to Spot a Good Deal: Practical Tips
When hunting for the best price, keep these strategies in mind:
- Check Multiple Retailers: Compare prices on the Apple Store, Telstra, Optus, Vodafone, and independent electronics shops.
- Look for Open‑Box Stock: Open‑box devices are often brand‑new but have been displayed, and they can be discounted by up to 10%.
- Leverage Cashback Websites: Sites like Cashrewards or ShopBack sometimes offer additional rebates on top of retailer discounts.
- Consider Financing: Some carriers provide 0% interest plans over 12‑24 months, spreading the cost without extra fees.
- Read the Fine Print: Ensure the warranty coverage, return policy, and any carrier lock details are clear before purchasing.
Impact of Global Supply Chain Issues
Even in 2025, lingering supply‑chain constraints can cause price fluctuations. Chip shortages, shipping delays, and tariffs affect the cost of new inventory. When supply tightens, retailers may raise prices or limit stock, which can temporarily push the iPhone 13’s price upward. Monitoring news sources and supply‑chain reports can give you a heads‑up on when to buy.
Resale Value: How Much Can You Get Back?
One of the iPhone’s biggest selling points is its resale value. After a year of use, a well‑kept iPhone 13 (128GB, unlocked) typically sells for AU$850‑AU$950 on platforms like eBay, Gumtree, or local trade‑in kiosks. The 256GB variant fetches around AU$1,050, while the 512GB model can still command AU$1,300. This strong resale market helps offset the initial purchase cost.
Environmental Considerations: Buying New vs. Refurbished
From an ecological perspective, opting for a refurbished iPhone 13 reduces electronic waste and the carbon footprint associated with manufacturing a brand‑new device. Apple’s own “Renew” program recycles old devices, and many third‑party refurbishers follow rigorous testing standards. If sustainability matters to you, a certified refurbished iPhone 13 is a win‑win: lower price and greener choice.
Frequently Asked Questions (FAQs)
Q1: Is the iPhone 13 still receiving iOS updates?
A: Yes. Apple typically supports devices for five years, so the iPhone 13 will continue to receive iOS updates until at least 2026.
Q2: Can I get AppleCare+ for a refurbished iPhone 13?
A: Absolutely. AppleCare+ can be purchased for both new and certified refurbished iPhone 13 models within 60 days of the original purchase date.
Q3: How much does an iPhone 13 cost with a 24‑month carrier plan?
A: Many carriers offer the iPhone 13 for as low as AU$30‑AU$40 per month on a 24‑month contract, though you’ll be locked into that carrier for the duration.
Q4: Does the iPhone 13 support 5G?
A: Yes. The iPhone 13 features comprehensive 5G support across major Australian networks, offering faster download speeds where coverage is available.
Q5: Is it worth buying the iPhone 13 now that the iPhone 15 is out?
A: If you don’t need the latest camera upgrades or the ProMotion display, the iPhone 13 offers excellent performance at a lower price, making it a solid value proposition.
Bottom Line: Is the iPhone 13 Worth Its Price?
In 2025 the iPhone 13 sits at a price point that balances performance, longevity, and resale value. For most users, the device delivers a smooth experience, robust camera capabilities, and future‑proof software support. If you can secure a deal—whether through a retailer discount, a trade‑in credit, or a refurbished purchase—you’ll likely end up paying less than the original launch price while still enjoying a flagship‑grade phone.
Call to Action
Ready to snag a great price on the iPhone 13? Browse the latest offers from reputable Australian retailers, compare unlocked versus carrier‑locked options, and don’t forget to check out certified refurbished units for extra savings. Happy hunting, and may your new iPhone 13 serve you well for years to come!